For sellers, we transcend other agents with curated presale guidance, innovative integrated marketing and technology strategies – leveraged with skilled negotiation tactics to uniquely position every listing to generate the optimal price and terms.
“George not only got us the best price for our house. He also found the perfect buyers who loved the house as much as we did. Knowing that they will care for this special place makes it easier to let go. Thanks George and Team!”
“5 stars is not enough to describe the experience.... at least 100 would seem correct. every step of the way George was there with his team. And, at times he needed to babysit my Westie or have us hang out at his offices. Everything was happening so fast but I never was stressed as his contacts/connections for staging, packing, movers etc were wonderful people. His guidance was invaluable. It was a lovely extra step to invite neighbors for that last glass of wine in my home. His understanding of unique properties and how to describe them in the marketing materials demonstrates that "extra" one gets with George presenting your home to buyers and other realtors. This is probably why his properties move faster than others in this highly desirable neighborhood."
Good design adds value. We understand this and more importantly, how to maximize those design attributes to extract the highest possible sales price. Whether it is architectural provenance, craftsmanship, programmatic layout, natural light, a unique design detail or historical significance – The George Penner Team will leverage and purposefully communicate these advantages to all prospective buyers.
The George Penner Team utilizes a comprehensive integrated marketing communications approach to every listing. First, we identify customers that have the highest propensity to purchase your property. This is accomplished by creating targeted audience segment profiles by demographics, psychographics, and geography.
Then, we go beyond local outreach utilized by most – casting the widest net with our proprietary advertising platform, as well as emphasizing our efforts towards those that will have the most interest. We utilize a plethora of media vehicles, including: internet, social media, email, video, real estate aggregators, public relations outreach, print, direct mail and more to generate the greatest amount of excitement, attention and interest.
We’re a small team of smart and passionate agents with diverse backgrounds, complementary skill sets and distinctive areas of specializations. See how we can exceed your expectations.